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Choosing Paper Weight: When to Use 105g / 157g / 250g / 300g

Paper weight (g/m², gsm) is the weight per square meter — it directly determines hand feel, stiffness and price. It's one of the most-asked questions in online printing.

Quick reference

WeightFeelTypical use
80–100gCopy-paper thinManual inner pages, forms, letterhead
105gSlightly thicker than copy paperBudget flyers
157gCrisp, no show-throughMainstream flyers, catalog inner pages
250gNoticeably stiffCatalog covers, folders, postcards
300gCard stockBusiness cards, table cards, invitations

Three common scenarios

Flyers: choose 105g for budget, 157g for feel. For double-sided printing use at least 128g to avoid show-through.

Catalogs: the classic combo is a laminated 250g cover + 157g inner pages. For long books (60P+), 128g inner pages keep the weight down.

Business cards: 300g is the floor; add lamination (matte feels more premium) or choose an art paper.

FAQ

Q: Is heavier always better? A: No. Overly thick inner pages in a saddle-stitched booklet won't staple well and spring open; a too-thick envelope won't fold crisply. Choose by use, not by price.

Q: Why do same-weight papers feel different in thickness? A: Different bulk — uncoated woodfree paper is loftier than coated paper, so it feels thicker at the same gsm.

On Linyeah Printing, each product's configurator only lists paper/weight combos that fit that product, with live pricing as you choose.

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